What is Merchandise Planning? Merchandise planning process refers to selecting, managing, and displaying products in a manner that they bring maximum turnover on a brand name. This is all done by meeting consumer needs and desires. The activity seeks to meet consumer demand by making the right merchandise available to customers at the right time, [...]
Defining Product Merchandising Product merchandising in retail is chiefly defined as a widened scope of organisational factors and activities starting from product design, display design, store design, product stocking, pricing, and packaging. It also involves determining which products should be displayed to the target audience, thereby consistently promoting in-house sales to drive revenue. PPMS Field [...]
Retail merchandising incorporates numerous activities that chiefly commit to increasing product sales. Every retail store comes with a distinctive line of merchandise. Furthermore, elements like the display of the merchandise are the dynamisms that help retailers lure the target audience into shopping at their stores. PPMS is a retail merchandising company that works for the [...]
One of the most important parts of retail and customer engagement is presentation, and this quality constantly needs to be monitored. In today’s digital age, retail audit software is tailored to meet the needs of businesses that are striving to ensure uninterrupted quality presentation. How to Improve Brand Appeal with Retail Merchandising Software Here are [...]
