In Store promoters

What is Product Advertising? Product advertising is a focused marketing approach designed to showcase the features, benefits, and value of […]

What is a Marketing Strategy? Every business’ main aim is to generate profits. In a retail setting, companies create a

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Have you ever noticed customers walk into your retail store, take a look at some products, and then walk right

Introduction Every market system operates on certain pricing strategies which the retailers are bound to follow. These strategies set definite

Stock audits are an essential tool to monitor the performance of your retail organization. The practice is akin to a

What is Point of Sale Materials (POSM)? POSM is an acronym for Point of Sale Marketing (POS) or Point of

What is Product Distribution? To answer this question, first, you must understand what distribution is. And so, what is distribution? If

Data-Driven Retail Execution As a wise retailer, you do know how important it is to beat your competitors to acquire

Retail promotion is a strategy to increase consumer demands and sales. The idea behind offering effective retail promotion services is