Home » Prerna Gupta

About Prerna Gupta

With a diverse background that spans operations, business strategy, online advertising and marketing, supported by a strong education in management and economics, I'm a quick learner with a versatile skill set.

Field Sales Representative: Job Description, Salary, and More

By |2021-04-09T19:43:19+05:30April 9th, 2021|Field Reporting|

What is a Field Sales Representative? Also known as outside sales, field sales is the process used by companies to visit prospects, directly engage them to make more sales. A field sales representative is the person in charge of making it happen and is usually an employee of the company or brand they are selling. [...]

Creative Display and Promotion Ideas to Beat Your Competitors at Retail

By |2021-04-09T19:20:17+05:30April 9th, 2021|In Store promoters|

Data-Driven Retail Execution As a wise retailer, you do know how important it is to beat your competitors to acquire a larger market share through your promotion display. That means using creative ideas store management to entice buyers into choosing your brand and not your rival. Some businesses will succeed in their efforts, and others [...]

Field Operations Manager: Definition, Job Description, Salary, and More

By |2021-04-09T18:39:47+05:30April 9th, 2021|Field Reporting|

Field Operations Manager Definition For a company that uses field teams marketing, selling, and merchandise their products, hiring a field manager or a field operations manager is one smart move. He/she is responsible for organizing and overseeing the day-to-day activities to ensure that everything is running smoothly. But there is more to the job than [...]

What are the Current Trends in Retail Merchandising for Increasing Sales?

By |2021-04-06T22:19:45+05:30April 6th, 2021|Merchandising|

Merchandising for Effect For Western retailers, the last third of the year is the make or break season. Back-to-school runs into Halloween, which runs into Thanksgiving, which runs into Christmas/Hanukkah/New Year’s. Contrary to popular wisdom, location retail is not dead, and small businesses with unique goods benefit from the desire of gift givers to offer [...]

Remote Data Collection: Dos and Don’ts

By |2021-04-06T13:30:13+05:30April 6th, 2021|Field Reporting|

Remote data collection is the wave of the future - a key to boosting your company’s efficiency and productivity. If you are just starting to venture out into this type of virtual data collection, here are several do’s and don’ts that you need to seriously consider to prevent any unnecessary complications and downtime. Educate All [...]

10 Ways Mobile is Transforming Field Reporting

By |2021-04-06T12:32:03+05:30April 6th, 2021|Field Reporting|

Here is a list of 10 ways on how mobile is transforming field reporting today. Address Issues in Real-Time By implementing mobile field reporting and service management into your operations, you can effectively identify and address issues in real-time. There will no longer be a need to deal with unnecessary delays and downtime. Mobile management allows [...]

Field Reporting Tools – Bringing your “A Game” on the field

By |2021-04-06T12:05:26+05:30April 6th, 2021|Field Reporting|

Field operations are an integral part of any marketing team, and more fortunes have been made on the field than from behind a desk. Most retail manufacturers and especially those producing consumables like food and beverages, depend highly on the efficiency of their on-field teams. Managing a large work force, especially when they are on [...]

Best Ways to Enhance Your Merchandising Performance

By |2021-03-10T01:39:50+05:30March 10th, 2021|Merchandising|

Smaller businesses have always faced significant disadvantages when it comes to field merchandising. However, recent developments are finally putting field merchandising software in the hands of small retail and wholesale businesses. Understanding inventory control, creating Planograms, and working with real-time statistics on sales and store layout can help even a small business perform like a [...]

How to Ensure Profitability Using a Merchandising App

By |2021-03-09T23:34:13+05:30March 9th, 2021|Merchandising|

These days, mobile apps are becoming more and more popular. Think only big businesses with deep pockets can use apps to connect to their target market? Think again. With growing consumer use of mobile internet, it’s only a matter of time before your business takes the plunge. How Mobile Merchandising App or Software Helps Retail [...]

Field Service Management: The Best Practices

By |2021-03-09T22:48:27+05:30March 9th, 2021|Field Data Collection|

When working on the field in industries such as healthcare, property maintenance, construction, telecommunication and various other businesses that involve remote servicing, installations and services rendered outside company property, having an efficient and comprehensive field service plan and field data collection software is necessary. That is the gist of field service management as per Technology [...]

Go to Top